{"title":"Common Projects","description":"\u003cdiv class=\"wb-brand-intro\"\u003e\n\u003cp class=\"wb-brand-intro__lead\"\u003eMinimalist sneakers and luxury pared down to the essentials.\u003c\/p\u003e\n\u003cdetails class=\"wb-brand-story\"\u003e\u003csummary\u003eDiscover the story\u003c\/summary\u003e\u003cdiv class=\"wb-brand-story__content\"\u003e\n\u003cp\u003eCommon Projects was founded in 2004 by Prathan Poopat and Flavio Girolami between New York and Italy. The brand started with the idea of creating an extremely streamlined sneaker using luxury footwear materials and artisanal construction.\u003c\/p\u003e\n\u003cp\u003eIts Achilles Low model became a minimalist sneaker staple: smooth leather, clean lines, and an almost total absence of logos.\u003c\/p\u003e\n\u003cp\u003eThe series of gold-stamped numbers on the side —which identifies the model, size, and color— serves as the visual signature of a brand whose appeal lies precisely in understatedness and balanced proportion.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\n\u003c\/div\u003e","products":[],"url":"https:\/\/winabrand.com\/en\/collections\/common-projects.oembed","provider":"WINABRAND","version":"1.0","type":"link"}