{"title":"Moncler Genius","description":"\u003cdiv class=\"wb-brand-intro\"\u003e\n\u003cp class=\"wb-brand-intro__lead\"\u003eCreative collaboration and a new luxury culture.\u003c\/p\u003e\n\u003cdetails class=\"wb-brand-story\"\u003e\u003csummary\u003eDiscover the story\u003c\/summary\u003e\u003cdiv class=\"wb-brand-story__content\"\u003e\n\u003cp\u003eMoncler Genius was launched in 2018 under the direction of Remo Ruffini as a new way to expand the Moncler universe through collaborations with various creators. The project replaced the logic of a single seasonal vision with multiple interpretations of the brand's identity.\u003c\/p\u003e\n\u003cp\u003eIn its early stages, designers with vastly different design languages participated, reinterpreting the down jacket, outerwear, and Moncler’s technical codes through successive launches and capsule collections. Over time, Moncler Genius expanded its reach beyond fashion and incorporated figures from music, art, entertainment, and other creative disciplines.\u003c\/p\u003e\n\u003cp\u003eMoncler Genius operates as both a cultural and commercial platform. Its value lies in allowing a historic identity tied to the mountains to continuously engage with new aesthetics, technologies, and communities.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\n\u003c\/div\u003e","products":[],"url":"https:\/\/winabrand.com\/en\/collections\/moncler-genius.oembed","provider":"WINABRAND","version":"1.0","type":"link"}