{"title":"Zegna","description":"\u003cdiv class=\"wb-brand-intro\"\u003e\n\u003cp class=\"wb-brand-intro__lead\"\u003eItalian tailoring and textile excellence.\u003c\/p\u003e\n\u003cdetails class=\"wb-brand-story\"\u003e\u003csummary\u003eDiscover the story\u003c\/summary\u003e\u003cdiv class=\"wb-brand-story__content\"\u003e\n\u003cp\u003eFounded in Trivero (Piedmont, Italy) in 1910 by Ermenegildo Zegna, the brand is the undisputed global leader in the industrial production of luxury men’s fabrics and high-end tailoring apparel.\u003c\/p\u003e\n\u003cp\u003eZegna’s major differentiating advantage is its \"From Sheep to Shop\" vertical integration structure. The brand owns its own Merino sheep farms in Australia and textile production facilities in the Italian Alps, allowing it to control fiber quality from the genetic blueprint through to the final weaving of fabrics, having created legendary fabrics like Trofeo or High Performance.\u003c\/p\u003e\n\u003cp\u003eA pioneer in industrial textile sustainability with the Oasi Zegna natural reserve (a 100 km² natural park created around its original factory), the brand has evolved into luxury sport tailoring, known for its Triple Stitch sneakers and machine-washable wool collections.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\n\u003c\/div\u003e","products":[],"url":"https:\/\/winabrand.com\/en\/collections\/zegna.oembed","provider":"WINABRAND","version":"1.0","type":"link"}