Ami Paris
Relaxed Parisian elegance and contemporary wardrobe.
Discover the story
AMI was founded in Paris in 2011 by Alexandre Mattiussi, after the designer worked for various French and international fashion houses. The name comes from his initials and from the French word ami, which means friend.
The brand offers a wardrobe that blends tailoring, everyday pieces and Parisian codes with a natural, unpretentious attitude. From the very start, its goal has been to bring well-made fashion to real life.
The Ami de Cœur motif—a heart crowned by an A—has become its most recognizable emblem and encapsulates the brand's approachable, optimistic and urban tone.