Karl Lagerfeld

Paris, graphic irony, and the legacy of a one-of-a-kind designer.

Discover the story

Karl Lagerfeld developed his eponymous label in the 1980s, alongside a career that established him as one of the most influential figures in European fashion.

The brand translates its personal aesthetic —white shirt, black, dark sunglasses, and rock references— to a fashionable urban wardrobe of clothing, bags, shoes, and accessories.

The stylized portrait of Lagerfeld himself and his cat Choupette frequently appear as graphic motifs within a more accessible offering than his haute couture work.

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