Polo Ralph Lauren

American preppy style, sportswear, and an aesthetic turned lifestyle.

Discover the story

Ralph Lauren launched his project in New York in 1967 with a collection of ties under the Polo name, and later developed a complete fashion and lifestyle universe.

Polo Ralph Lauren became the most recognizable expression of that world: Oxford shirts, polos, knits, casual tailoring, and equestrian, collegiate, and sporty references.

The embroidered polo player is one of the most widely recognized logos in fashion and symbolizes an aspirational take on classic American style.

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